120 processesdigitalized with Appway Digital Banking Platform
Quick time to marketenables continuous delivery of new products and services
Online mortgage in 15 minutesObtain a contractually binding financing proposal through BCGE's online portal in no time
For Banque Cantonale de Genève (BCGE), digitalization means a comprehensive transformation of its current business. In 2016, the bank identified 120 key operational and commercial processes that qualified for a digital redesign. These processes centered around typical events in the life of a customer, such as opening an account, starting a contractual relationship, requesting a mortgage, opening a pension plan, or having a change in circumstances.
By digitalizing these processes, BCGE enhances its traditional approach and strengthens personal relationships between advisors and clients. The bank is now more agile, customer responsive, and capable of leveraging new business opportunities that arise in the Digital Age. One clear example of this is Avantageservice.ch, BCGE's online service portal, which allows new and existing customers to open a savings account and receive a secure financing proposal from the bank in a matter of minutes.
Download our BCGE success story and find out how successfully combining a strategic digital roadmap and fast time-to-market leads to new cutting-edge products and services.
Image: © 2014 Loris von Siebenthal